Danish designer Cecilie Bahnsen has made history with her third collaboration with ASICS, unveiling the first-ever women’s model of the GEL-QUANTUM 360 VIII silhouette. By combining her feminine aesthetic with ASICS’ innovative design approach, Bahnsen has created a unique sandal silhouette that offers the best of both worlds.
The new release features the GEL-QUANTUM 360 VIII tooling and DIVISION SPACE technology, providing enhanced comfort. The sandal-style upper includes two velcro straps adorned with floral embellishments. The shoe is crafted with a two-tone mesh upper and 5D-printed overlays, and is completed with a semi-transparent rubber outsole featuring a custom floral print.
To showcase the collaboration, a campaign was created in partnership with creative studio MOON and photographer Casper Sejersen. The campaign, featuring Danish gymnast Frida Lund, explores themes of power, delicacy, strength, and femininity.
The new collaboration is set to be released on August 8th, offering a fresh and stylish option for women looking to combine fashion and function in their footwear choices. Stay tuned for more updates on this exciting partnership between Cecilie Bahnsen and ASICS.
In the world of fashion collaborations, this partnership stands out as a significant achievement, as it marks the first time ASICS has released a women’s version of the popular GEL-QUANTUM 360 VIII silhouette. By bringing together Bahnsen’s unique design perspective with ASICS’ technical expertise, the result is a shoe that is both stylish and comfortable, appealing to women who value both fashion and functionality in their footwear.
As the fashion industry continues to evolve, collaborations like this one highlight the importance of blending different design approaches to create something truly innovative. By pushing boundaries and exploring new possibilities, designers like Cecilie Bahnsen are shaping the future of fashion, one collaboration at a time.
Overall, the new ASICS collaboration with Cecilie Bahnsen is an exciting development in the world of footwear, offering women a fresh and stylish option that combines fashion-forward design with cutting-edge technology. With its unique silhouette and thoughtful details, this collaboration is sure to make a statement in the world of fashion and beyond.