So, like, you know how when you check into a hotel, the first thing you notice is the smell? Not really sure why this matters, but apparently, that scent is a big deal. Take Hôtel Plaza Athénée, for example. Their warm amber scent is a hit, and people like Jenna Rosenstein from Bazaar take that smell home with them. Sounds a bit weird, right?
Turns out, hotels have been using scents to mess with your brain for years. Air Aroma, this fancy fragrance company, has been creating perfumes for big shots like the Four Seasons and Ritz-Carlton. Apparently, the part of your brain that smells stuff is the same part that controls feelings and memories.
So, these hotels use specific smells to make you feel all cozy and want to come back. They even have cold air diffusers to spread these scents around without making you gag. They usually go for fresh, citrusy, or woody smells. Kind of basic, right?
But wait, there’s more! Some hotels, like the Edition, take it to the next level by selling their scents in candles and stuff. It’s like they want you to remember them forever. It’s a bit creepy, to be honest. But hey, whatever floats your boat, right?