Designer Kim Jones is stepping down from his role as artistic director of Fendi, where he has been overseeing the design of womenswear and couture since 2020. Despite his departure from Fendi, Jones will continue to lead the men’s division at Dior, a position he has held since 2018. In a statement released by LVMH, the parent company of both Fendi and Dior, it was noted that Jones has made significant contributions to Fendi’s creative legacy by blending modern and cross-cultural aesthetics with the brand’s historical heritage.
Jones is no stranger to the fashion industry, having previously served as the style director of menswear at Louis Vuitton from 2011 to 2018. During his time at Louis Vuitton, he introduced a streetwear-focused vision that resonated with both executives and cool kid artists, collaborating with brands like Supreme and artists like Drake. His unique approach to menswear garnered a strong following and solidified his reputation as a visionary designer.
At Fendi, Jones brought his signature sleek and sophisticated tailoring to the world of womenswear, creating feminine shapes and silhouettes that paid homage to the brand’s archives while pushing the design codes forward. He skillfully balanced romance with strength, celebrating Fendi’s 100-year-old history while infusing modern sensibilities into his designs. Jones’ departure from Fendi leaves fans curious about his next move and whether he will continue to focus on both menswear and womenswear or choose to specialize in one area.
As a highly respected figure in the fashion industry, Jones’s next steps will undoubtedly be closely watched by industry insiders and fashion enthusiasts alike. His ability to seamlessly blend tradition with innovation has set him apart as a designer to watch, and his future endeavors are sure to make waves in the fashion world.
Brooke Bobb, the fashion news director at Harper’s Bazaar, has praised Jones for his creative vision and contributions to the fashion industry. With experience working at top fashion publications and a keen eye for emerging talent, Bobb’s insights offer a valuable perspective on the impact of Jones’s departure from Fendi. Her understanding of the industry dynamics and trends will be instrumental in analyzing the implications of Jones’s exit and predicting his future trajectory in the fashion world.
