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Ryan Reynolds and Blake Lively recently launched their new brand, Sweater Weather, in New York City. The power couple, known for their sense of style and philanthropy, hosted a pop-up event to showcase their cozy and chic sweater collection.

The event was a huge success, with fans and fashion enthusiasts lining up to get a glimpse of the new line. Reynolds and Lively were seen mingling with guests, sharing the inspiration behind the brand, and even helping customers pick out the perfect sweater.

Sweater Weather features a range of styles, from classic cable knits to trendy oversized designs. The collection is made from sustainable materials and is designed to be both stylish and comfortable. Reynolds and Lively have made it a priority to create a brand that is eco-friendly and socially responsible.

In addition to launching their new brand, Reynolds and Lively also announced that a percentage of the proceeds from Sweater Weather sales will be donated to various charities that support environmental conservation and social justice causes. This commitment to giving back has further endeared the couple to their fans and has solidified their reputation as not just fashion icons, but also as advocates for positive change.

Overall, the launch of Sweater Weather in New York City was a major success, and fans can’t wait to see what Reynolds and Lively have in store for the future of their brand. With their passion for fashion and philanthropy, it’s clear that this power couple is on a mission to make the world a better (and cozier) place, one sweater at a time.