Taylor Swift was recently seen wearing a pair of New Balance 550 trainers in red, black, and white while supporting Travis Kelce’s team, the Kansas City Chiefs. These trainers, featuring the brand’s iconic N logo, were brought back to life by Aimé Leon Dore’s Teddy Santis, the Creative Director of New Balance’s MADE in USA line. This particular colorway is quite rare and has been spotted on various celebrities like Adele, Rita Ora, and Kaia Gerber.
First introduced in 1989 and reintroduced in 2020, the New Balance 550s are a chunky low-top basketball style made of leather and mesh, available in a variety of color combinations. Taylor Swift’s choice to pair them with a ‘pop of red’ aligns perfectly with the recent fashion trend highlighted by British Vogue. The red and white colors of the trainers also happen to match the Kansas City Chiefs’ team colors, adding a fun twist to her outfit.
The revival of this dad shoe style resonates with the 90s aesthetic that has been trending in fashion lately. These versatile trainers can be styled with anything from casual jeans and knits to flowy midi dresses. Since Taylor was seen wearing them in late September, the demand for the New Balance 550 trainers has surged, making them one of the top-traded sneakers on StockX.
In addition to the New Balance 550s, Taylor Swift has also been spotted in New Balance’s collaboration with Ganni, further solidifying her status as a sneakerhead. The popularity of these trainers among celebrities and fashion enthusiasts alike indicates that they are currently the must-have style. So, if you’re looking to add a trendy and comfortable pair of sneakers to your collection, the New Balance 550 trainers might just be your perfect match.