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The recent release of a Rosa Parks-inspired bikini by the fashion brand Divino Seas has sparked controversy and divided opinions among fashion fans. The bikini set, named “Rose” in honor of the Civil Rights leader, features a strappy bikini top and matching bottom in light pink and sea salt colors. Despite its original price of $90, the bikini top has already sold out in both colors, indicating its popularity among consumers.

While some appreciate the brand’s attempt to pay tribute to Rosa Parks and her impactful role in the Civil Rights movement, others have criticized the move as disrespectful and inappropriate. Many took to social media platforms like X to express their outrage, calling out the brand for trying to profit off of Parks’ legacy by associating her name with a bikini. The controversy has reignited discussions about corporate ethics and the commodification of historical figures for commercial gain.

In addition to the Rosa Parks-inspired bikini, Divino Seas has also released a two-piece set dedicated to former First Lady Eleanor Roosevelt. The brand’s decision to name its swimwear after influential women in history has sparked debates about the intersection of fashion, politics, and social justice. Some view it as a way to celebrate the achievements of these iconic figures, while others see it as a blatant attempt to capitalize on their legacies.

Despite the mixed reactions, the release of the Rosa Parks-inspired bikini has generated buzz and attention for Divino Seas. The brand’s bold and controversial move has put them in the spotlight, sparking conversations about the boundaries of fashion and social responsibility. As consumers continue to voice their opinions online, it remains to be seen how brands will navigate the delicate balance between creativity, tribute, and commercial success in the future.