Tag: Fashion marketing
Navigating Burberry’s High-End Ambitions: Challenges for the New CEO
Burberry's new CEO, Joshua Schulman, is facing a crucial decision as he steps into his role at the iconic British fashion house. Schulman, who...
Rebuilding Burberry’s Brand Love: Moving Beyond Shock Tactics
Burberry, a brand with a rich history and a strong legacy, has been facing challenges in recent years despite its iconic status in the...
Chanel’s Future: What’s Next for the Iconic Fashion House?
Virginie Viard, the creative director of Chanel, recently left the iconic fashion house after five years in the role. She took over the position...